This project focused on refreshing the Eagle Flooring West logo while preserving the strength and recognition of the original brand. The updated design refines the existing mark into a more modern, streamlined form. Enhancing clarity, balance, and versatility across applications.

The custom “E” introduces a subtle sense of movement, inspired by the form of an eagle, while the bold wordmark reinforces durability and trust. A refined navy and gold palette elevates the brand, giving it a more premium and polished presence.

The result is a cleaner, more confident identity that feels current while staying true to its roots.